Premium Salesforce Partner

Convert and Retain Customers with Salesforce Commerce Cloud

From Commerce Cloud storefront to post-purchase service, we implement Salesforce for e-commerce brands ready to grow revenue, reduce churn, and deliver experiences worth coming back for.

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Salesforce Commerce Cloud solutions that deliver personalized shopping experiences, omnichannel commerce, storefront management, and customer retention through intelligent ecommerce automation.

Connect Systems. Keep Customers.

The gap between a browser and a loyal buyer is filled by data and automation. Makedian implements Salesforce for e-commerce so your storefront, marketing, service, and order management teams work from connected platforms reducing abandonment, personalizing at scale, and turning post-purchase friction into repeat purchase momentum.

Blind Inventory Management

Disconnected stock visibility results in
lost sales and overstocking costs.

↑ Operational Costs
The Fragmented
Customer

Customer data trapped in silos prevents
a unified view, killing personalization.

↓ CX Accuracy
Last-Mile
Inefficiency

Manual logistics tracking slows delivery
speed and erodes profit margins.

↑ Delivery Time
Underpowered
Intelligence

Disconnected stock visibility results in
lost sales and overstocking costs.

↓ Conversion Rate
You Know People Are Leaving You Just Can't Stop Them

Your abandoned cart rate is sitting at 72%. There's no automated email sequence, no personalized discount trigger, and no retargeting connected to purchase intent. Every abandoned cart is revenue you earned and then handed back.

Your Commerce Service and Marketing Platforms Don't Share Data

A customer emails support about a return. Your agent has no order history. A loyalty program member gets a welcome email two days after their third purchase. Your analytics show sessions and clicks, not the full customer lifecycle. You're making personalization decisions with only 40% of the data.

The Experience Ends At Checkout And So Does Loyalty

Order confirmation goes out. Then silence. A customer with a shipping delay has to chase you. Returns take a week to acknowledge. There's no proactive notification. No loyalty follow-up. The brand that impressed them pre-purchase disappears the moment they spend money.

Peak Season Exposes Every Gap in Your Commerce Stack

Black Friday comes and your order management system queued orders for 6 hours. Support tickets spike 400%, and your team is triaging manually. Inventory syncs are delayed. Fulfillment partners get wrong counts. The customers you worked hardest to acquire end up having the worst first experience.

Execution Capabilities

From Strategy to Execution

Makedian is a Salesforce Select Partner. Our Commerce Cloud implementations are built for high-growth brands that need to scale seasonally without performance degradation and for global retailers who need a commerce platform that supports multi-currency, multi-language, and multi-country operations without separate implementations for every market.

Strategy

Salesforce Commerce Cloud Implementation (B2C & B2B)

Full Salesforce B2C and B2B Commerce Cloud implementation storefront build, catalog configuration, pricing logic, payment integration, and go-live support.

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Audit Delivery Plan
Strategy

Conversion Rate Optimization on Salesforce Commerce

Einstein product recommendations, A/B testing infrastructure, search and merchandising optimization, and mobile-first storefront enhancements to improve conversion and AOV.

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Audit Delivery Plan
Strategy

Salesforce Order Management for E-Commerce

Order lifecycle management, fulfillment routing, inventory allocation, and post-purchase notification automation built on Salesforce Order Management for seamless operational scaling.

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Audit Delivery Plan
Strategy

Commerce-Connected Marketing Cloud for E-Commerce

Abandoned cart journeys, browse abandonment, post-purchase nurture, loyalty communications, and promotional campaigns all connected to your Commerce Cloud customer and order data.

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Audit Delivery Plan
Strategy

Post-Purchase Service & Self-Service Commerce Portal

Salesforce Service Cloud for e-commerce order inquiry automation, self-service returns and exchange portal, proactive shipping notifications, and WISMO (Where Is My Order) deflection.

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Audit Delivery Plan
Strategy

Salesforce Loyalty Management for Commerce

Tiered loyalty program design and implementation on Salesforce Loyalty Management with earning rules, reward redemption, member tier progression, and lifecycle marketing integration.

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Audit Delivery Plan
Strategy

Commerce Platform Integration (ERP, WMS, 3PL, PIM)

Connect Salesforce Commerce Cloud to your ERP, warehouse management system, 3PL provider, and PIM ensuring inventory accuracy, order routing, and product data stay synchronized across your entire commerce stack.

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Audit Delivery Plan
Platform Ecosystem

Salesforce Clouds We Specialize In

Real-World Use Cases Across E-Commerce
DTC: Commerce Launch
Apparel: Cart Recovery
Home Goods: Post-Purchase
Wholesale: B2B Commerce
Beauty: Loyalty & Lifecycle

B2C Commerce Cloud Launch

The Challenge

A fast-growing DTC brand ran on a custom storefront loading in 6+ seconds on mobile, converting at 0.8% versus industry 2.5%.

The Solution

We migrated to B2C Commerce Cloud with mobile-first storefront, Einstein recommendations, A/B testing, and headless commerce architecture.

3.4x
page load
from 6.2s to 1.8s
3.3x
Conversion rate
improved from 0.8% to 2.6%
+18%
Average order value
from recommendations
B2C Commerce Cloud
Einstein Recommendations
Headless CMS

Cart & Browse Abandonment

The Challenge

An apparel retailer had a 69% cart abandonment rate with no automated recovery sequence, relying entirely on paid retargeting alone.

The Solution

We built multi-touch Marketing Cloud cart and browse journeys with dynamic content, segment-based discount logic, and cross-channel delivery.

6x
cart recovery
12% vs. 2% industry
$280K
recovery revenue
first quarter
34%
lower cprc
vs. paid retargeting
Marketing Cloud Journeys
Einstein Personalization
Cross-Channel SMS+Email

Order Management & OMS

The Challenge

A home goods brand handled all post-purchase queries manually, with no shipping notifications, returns portal, and 48-hour average inquiry response.

The Solution

We added Salesforce Order Management with proactive shipping notifications plus a Service Cloud self-service returns and exchange portal.

58%
inbound tickets
reduction
74%
Self-service returns
initiation rate
+29
NPS points
post-purchase
Salesforce OMS
Service Cloud Returns Portal
Marketing Cloud Notifications

B2B Commerce for Wholesale

The Challenge

A manufacturer's wholesale division processed B2B orders via email and phone, with no portal, no account pricing, and 60% admin.

The Solution

We implemented B2B Commerce Cloud with account catalog and pricing, self-service ordering, contract payment terms, and order history.

3.4x
Self Service Orders
B2B volume increase
65%
order entry
sales-team time reduction
18x
order cycle
3 days to 4 hours
B2B Commerce Cloud
Salesforce CPQ
Account-Based Catalog

Loyalty & Lifecycle Marketing

The Challenge

A beauty brand spent heavily on acquisition but had only an 18% 90-day repeat rate, with no lifecycle marketing or loyalty.

The Solution

We added Loyalty Management and Marketing Cloud lifecycle journeys with tiered earning, post-purchase nurture, win-back, and VIP personalization.

1.9x
90-day repeat
18% to 34%
+42%
lifetime value
top loyalty tier
$180K
Win-back revenue
first 90 days
Loyalty Management
Marketing Cloud Journeys
Einstein Segmentation

Ready to Turn Browsers Into Buyers and Buyers Into Loyal Customers?

Makedian's Salesforce for e-commerce team helps brands like yours eliminate the conversion and retention gaps that are costing you revenue every single day.

Get Your Free Commerce Assessment
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Start With Clarity.
Scale With Confidence.

Transform your business operations with expert guidance tailored to your enterprise level
needs.
Common Questions Before You Reach Out
What is Salesforce Commerce Cloud and how does it differ from B2C and B2B Commerce?
We're on Shopify or Magento. Is Salesforce B2C Commerce a better fit for scaling?
Can Salesforce Marketing Cloud help recover abandoned carts and boost retention?
What does Salesforce Order Management do for e-commerce operations?
Is Salesforce B2B Commerce Cloud right for our wholesale and trade business?
Can Makedian handle Salesforce Commerce Cloud integration with our ERP, WMS, and 3PL?